Based on the eyes peering out from the website, the candidates most likely include the Desert Gators or Sun Dogs, though any mascot could be made to have a fierce stare. El Pasoans submitted ideas for the mascot, and team owners allowed the public to vote on the finalists earlier this year.
The website also debuted the first in what it describes as a web video series. The two minute video is more of a slideshow of construction images from the ballpark site and includes a voice-over by Jason King of Dover, Kohl & Partners.
The firm helped the City draft Plan El Paso which was incorporated into the City's comprehensive plan in 2012. King speaks about how the stadium is about "more than baseball" in the way that it can help create more vibrant neighborhoods due to the crowds.
The mascot's eyes and the video can be seen at the Triple-A website, elpasotriplea.com.
Related: City Adopts 'Plan El Paso'